Implementation Strategies of Carbon Neutral Events at Pertamina Group - A Qualitative Study of Organization Practices

Abstract

Abstract - This study explores the implementation strategies of carbon neutral events within Pertamina Group, employing the Greenomina platform as carbon calculator for sustainable organizational practices. As environmental concerns escalate, the need for corporations to adopt carbon-neutral initiatives has become imperative. Through a qualitative methodology, including in-depth interviews and document analysis, this research investigates how Pertamina operationalizes carbon neutrality during its corporate events. Findings highlight key strategies involving stakeholder engagement, carbon footprint assessment, waste reduction, and the use of renewable energy. The Greenomina platform serves as a critical lens for analyzing these practices and their alignment with global sustainability standards. This research contributes to the growing body of knowledge on green event management and offers practical insights for corporations aiming to integrate environmental responsibility into their core activities.

Keywords - Carbon Neutrality, Greenomina Platform, Sustainable Events, Digital Transformation, Green Practices