Propose Business Growth Management Strategy for PT XYZ

Authors

  • Rifqi Adiwisastra Rosidi School of Business and Management, Institut Teknologi Bandung
  • Yulianto Suharto School of Business and Management, Institut Teknologi Bandung

Abstract

Indonesia is one of the middle-income countries. The Indonesian economy itself is sustained by SMEs (Small and Medium Enterprises). SMEs in Indonesia are around 99.9 percent of the established business units. Many companies in Indonesia are trying to upgrade from SMEs to large enterprises. One company that is growing and trying to scale-up is PT XYZ. PT XYZ certainly has the desire to continue to increase the scale of his company, as written in PT XYZ's brief profile, which states that PT XYZ is expected to be like Sidomuncul, which has an income of 2 - 5 trillion per year. The author in this research tries to analyze how effective PT XYZ is in managing its growth. This research will provide results in recommendations for PT XYZ to be even more effective in its growing organization.

 

Keywords: Growing Venture, Business Effectivity, Growth Management.

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Submitted

2022-01-01

Published

2026-06-30

Issue

Proceedings of The 6th International Conference on Management in Emerging Markets (ICMEM) 2021

Section

Sustainability and Innovation