Vol. 2 No. 3 (2013)

Articles

• Enchancing the Compound Synergy by Developing the Servicescape and In-Store Promotion

  Misha Arya, Budi Permadi Iskandar

• Servicescape Analysis and Design for batagor Hanimun

  Ramara Arief Kurniawan, Herry Hudrasyah

• Measuring Bankruptcy Risk in Indonesian Contemporary Industries: Implementing Altman's Z-Score Framework

  Wisnu Bayuaji Pramono, Anggoro Budi Nugroho

• Financial Performance Assessment of PT Telekomunikasi Indonesia TBK in Comparison with other Telecommunication Companies Locally and Globally 2008-2012

  Joviano Rinaldi Elan, Subiaktp Soekarno

• Measuring the Influence of Humor Towards ad Recall in Undergraduate Students of Institute Technology Bandung

  Raedi Nurdiansyah, Budi Permadi Iskandar

• Corporate Social Responsibility PT. Pembangunan Jaya Ancol, Tbk Case Study: Ancol Sayang Lingkungan

  Rajasa Herpatria, Bambang Rudito

• The Application of Fixed Asset Revaluation Method for the FOOD Distributor Company PT XYZ and the Benefit in TAX

  Alexius Justianto, Isrochmani Murtaqi

• Comparison of Unit Link Product in Indonesia: Study of Insurance and Unit Link products Performance

  Madiasta Sricista, Subiakto Soekarno

• Measuring the Effectiveness of Pertamina Pertamax TVC with Tukul Arwana as brand Ambassador by Using Epic Model

  Dwi Grahantio Baskoro, Herry Hudrasyah

• Measuring the Effectiveness of Fashion Blogger Endorsement on Students Buying Decision

  Kania Saraswati, Budi Permadi Iskandar

• Strategy Formulation and its Business Model in Griya Buku Net

  Florentia Anindita Apsari Isthika, Harimukti Wandebori