Vol. 11 No. 3 (2022)

Articles

• The Influence Of K-Pop Group “Treasure” As Brand Ambassador of Ruang Guru on Consumer Purchase Decisions

  Gia Sadera, Annisa Rahmani Qastharin

• Factors Impacting The Final-Year Students’ Perceived Stress During Pandemic: SBM-ITB Students' Thesis Progress

  Riska Rustiani, Aria Bayu Pangestu

• Leadership Style and Effectiveness Among Management Students: A Comparative Study Among Two University

  Louise May, Henndy Ginting

• Identifying The Influences of Compass Limited Edition Shoes Series Characteristics Towards Purchase Intention

  Gading Indrayana, Nurrani Kusumawati

• Analyzing The Effectiveness of Social Media Marketing in PT Primajasa

  Muhammad Rizky Fakhri, Nila Armelia Windasari

• The Study of Factors Influencing Tourists’ Revisit Intention To Cultural Tourism Destination In Surakarta City

  Aimee Calysta Christianto, Santi Novani

• The Influence of Brand Experience, Brand Personality, Brand Trust, And Customer Satisfaction In Building Customer Loyalty: Case Study On BANGTAN SONYEONDAN FANS

  Chitania Millenita, Nurrani Kusumawati

• The Relationship Between Financial Support, Community Participation and Community's Growth Mindset with The Success of Badak LNG's CSR Programs

  Fiona Syifa Khairunnisa, Anggara Wisesa

• Measuring Consumer Post-Purchase Regret In Skincare Purchases The Impact Of Intellectual Capital On The Soundness Of Islamic Banks In Indonesia

  Wira Puspita, Budi Permadi Iskandar

• The Impact of Intellectual Capital On The Soundness Of Islamic Banks In Indonesia

  Elshinta Siti Nur Rahma, Atika Irawan

• The Effect of Customer Experience on Fast Fashion Actual Product Repurchase

  Rizky Anti, Nila Armelia Windasari

• The Influence of Intrinsic And Extrinsic Motivation On Student Learning Achievement With Learning Models (Offline, Online, And Hybrid) As Moderating Variable

  Yudha Petradarmais, Nur Arief Rahmatsyah Putranto

• Communication Strategy of Inaya Putri Hotel Bali Rebranding Into MERUSAKA Nusa Dua Bali Towards Customer Purchase Intention

  Fhytho Benjiro Juando Franscies, Nurrani Kusumawati

• The Effect Of Performance Appraisal And Reward Towards Healthcare Worker Motivation In Covid-19 Pandemic Situation At Rsud Bandung Kiwari

  Fitria Nakhla Kruziniany, Aria Bayu Pangestu

• Analyzing the Perception of Generation Z in North Sulawesi Towards China’s Belt Road Initiative

  Cheryn Imanuela Kumeang, Mustika Sufiati Purwanegara

• Consumer Purchase Intention in Environmentally And Digitally Wedding Service During Covid-19 Pandemic

  Hana Mufida Nur Azizah, Melia Famiola

• Intercultural Analysis in Managing Employee Interaction: Case Study In Pt Semen Indonesia At Padang

  Wily Akbar Ulhaq, Aurik Gustomo

• Business Plan of Laveena

  Rahmaudina Rahmaudina, ira fachira

• The Influence of Tiktok Shop on Increasing Customer Purchase Intention Of Beauty Products

  Andrea Febriani Dewi, Fitri Aprilianty

• The relationship between training and employee experience in PT.XYZ'S generation z employees during pandemic

  Josafat Danika Adipradana, Achmad Fajar Hendarman

• The Impact of Video Content #LifeAtShopee Towards Intention to Aply on SBM ITB Final Year Student

  Nissa Azzahra Azzahra, Aria Bayu Bayu Pangestu

• Factors that Influence the Acceptance of Telemedicine Services in Rural Community Through an Extended Technology Acceptance Model (TAM)

  Ferina Triananda Triananda, ira fachira

• The Influence of K-Pop Girl Group “TWICE” as Brand Ambassador of Scarlett Whitening on Purchase Intention

  Elita Nalsalisa Merari Sukatendel, ira fachira

• Micro-Small-Medium Enterprise (MSMEs) Entrepreneurs’ Financial Literacy and MSMEs Financial Performance

  Catherine Grace Ginting, Sylviana Maya Damayanti

• The Influence of Electronic Word-of-Mouth on Social Media Towards Purchase Intention of Luxury Perfume Brands

  Nurhanifa Mauladina, Annisa Rahmani Qastharin

• The Effect of Korean Brand Ambassador Towards Luxury Brand Purchase Intention

  Muhammad Rais Nurbatin, Fitri Aprilianty