Syahrivar, Jhanghiz, and Andy Muhammad Ichlas. 2018. “The Impact of Electronic Word of Mouth (E-WoM) on Brand Equity of Imported Shoes: Does a Good Online Brand Equity Result in High Customers’ Involvements in Purchasing Decisions?”. The Asian Journal of Technology Management (AJTM) 11 (1):57-69. https://doi.org/10.12695/ajtm.2018.11.1.5.